Drive retail growth with a personal touch
Glassbox gives retailers the tools and insights to optimize and personalize experiences, driving greater conversion rates and improved profits.
Improve the experience and increase spend
With the explosion of ecommerce and mobile shopping, retailers are facing declining customer loyalty. Surviving in a highly competitive marketplace calls for a seamless and rewarding user experience.
Glassbox helps retailers analyze online customer behaviors in real time to create personalized shopping experiences for websites and mobile apps. Find and fix UX issues to lower your bounce rate and reduce cart abandonment.
By mapping the path your customers take on your website, Glassbox’s Augmented Journey MapTM automatically shows you where customers are abandoning their journey—with no tagging needed. Integrate digital experience data with marketing systems, CRMs, data lakes and business intelligence solutions to complete the customer experience picture.
Leverage data insights to boost revenue
With digital stores replacing brick and mortar, delivering highly relevant and personalized offers is key to driving retail growth. Glassbox is the ideal solution for retailers looking for the data-driven insights they need to engage customers and improve sales.
Understand each customer’s preferences and feed marketing systems with user behavior data for personalized offers.
Increase customer spend
Drive greater loyalty and more frequent visits from your users.
Keep your site and app "sticky" and boost dwell time.
Test at speed
Experiment with A/B tests and implement learnings in real time.
Identify behavior that signals a likelihood to churn and retain customers.
Fix bugs fast
Get instant alerts to identify and resolve issues before they become a problem.
Increase conversion rates
Tag-less deployment makes it easy to track all activity and engagement, giving you insights into best performing CTAs and buttons. Use this to optimize your web pages, app screens, forms and CTA buttons to increase engagement and conversion.
Optimize A/B tests
Visually compare customer journeys based on the experiences you’re testing. Find test candidates by simply looking at the automated visual alerts on the Augmented Journey MapTM.
Identify best behaviors
Glassbox empowers you to compare journeys and identify behaviors of your most engaged customers. You can then test hypotheses and increase user engagement with your digital channels and mobile apps, all while monitoring and measuring the impacts on engagement, conversion and retention.
Privacy by design
Glassbox is built to protect your customers’ data—and protect your business. All customer inputs are omitted out-of-the-box, and data such as credit card information is not captured by default. Privacy settings like data masking are fully customizable to meet your requirements and regulatory needs.