Understand the intent behind the data
Make sense of your behavioral data and uncover actionable insights to optimize the digital customer experience.
Understand behavior now to deliver better results tomorrow
Glassbox captures 100% of data from across your digital footprint and easily integrates with data lakes or other business intelligence platforms. Take your customer analytics, UX management and audience analysis to the next level with
AI-powered insights. Take advantage of intelligent tools to get to the root cause, identify behavioral anomalies, score experiences and quantify user actions.
Automated customer journey mapping helps you see exactly what customers are doing and experiencing on your site. See struggles and abandonments to understand why traffic is not converting.
All website and mobile app session data is indexed and searchable. Anomaly detection leverages AI to alert you to changes in website or mobile activity. Spot trends and make recommendations on next best actions.
Enjoy out-of-the-box reports and visualizations or build your own. Real-time and historical data export connects Glassbox to your data lake and marketing systems where it can provide another layer of insight into the customer experience.
Discover what’s really happening
Glassbox gives you all the tools you need to conduct in-depth analysis of behavioral data. From engagement and conversions, to abandonment and churn, discover what’s really happening across your web and mobile app.
Rapid test and learn
Explore data to test hypotheses and uncover insights.
Dig deeper into data
Analyze and understand what’s important to every user.
One handy platform
Access all analytics and visualizations on one convenient platform.
Customer journey mapping gives you insights into each user’s experience.
Optimize each journey
Make data-driven recommendations to deliver better digital experiences.
Data as it happens
Learn at speed, with real-time data export into data lakes and BI systems.
Share a single version of the truth
With Glassbox, your entire organization can work with one version of the digital truth. Collaborate more closely and ensure the business pulls together, working towards agreed and aligned objectives.
With 100% of all user journeys captured automatically, Glassbox enables you to look at the big picture and identify user trends at scale. Get a better understanding of engagement and behavior, empowering you to react to improve CX.
Solutions for detailed analytics
Analyze in-depth customer interactions
- Automatically index every tap, swipe and click.
- Explore customer struggles, technical issues, trends over time and much more.
- Get dynamic and configurable reports and visualizations out-of-the box or easily build your own.
- Define the issues you want to analyze with intuitive dashboards.
Customer journey mapping
Define, analyze and optimize any customer journey—automatically
- Explore the Augmented Journey MapTM and delve into online and mobile customer journeys in real time and examine individual sessions in granular detail.
- Get a user-friendly, interactive visualization that allows for advanced data exploration, including audience, acquisition, traffic source, attribution, engagement, error, struggle, conversion rate and more.
Real-time automated alerts powered by AI
- Use artificial intelligence and machine learning to set up alerts with no manual configuration.
- Drill down to root causes and trigger actions including emails, Slack notifications or exterior commands.
Quantify the revenue impact of website or app issues
- Generate more revenue by analyzing and optimizing every digital journey.
- Detect problems and measure the business impact of every issue with a real-time dashboard so you know what to prioritize.
Turn up the heat on in-page analytics with interaction maps and page element analysis
- Get the insights you need into how customers engage with every page or screen.
- Measure every element, whether it’s a field, link, banner or something unique to your platform, with interaction maps.
- Slice and dice page interaction data with custom time ranges and analyze dwell time, form focus time and error trends.
- Interaction maps provide a holistic view of the digital customer journey by capturing both web and mobile app customer activity.
AI and machine learning drive experience analysis
- The Augmented Journey MapTM shows struggle scores and abandonment rate calculations for every stage of the digital journey.
- Optimize the customer experience and increase conversions. Plus, get alerts in real time if they go above your configured threshold.